Archive for the 'Marketing' Category

Reports are on the web about Social.fm - the word is that it has closed shop.
I’ve heard of Mercora before, of course, but have not actually used it. It was supposed to be one of those music discovery services. Recently Mercora re-branded as Social.fm, going into the me-too game of trying to be a social [...]

Good post over at The Origin of Brands, as usual, about Walmart’s changed logo. Recommended if you like reading about branding and marketing.

Here’s an excerpt:

What is even worse is the yellow starburst that Wal-Mart is adding to the end of its name. What the heck is that? I’ll tell you what it is. It is [...]

Kurt Hanson of RAIN (Radio and Internet Newsletter) was nice enough to interview me recently.
Here’s Part 1 with my thoughts on some of his questions. Parts 2 and 3 coming later.

When you get a business to a certain size, you are able to get resources cheaper and grow faster. In my experience that has certainly been the case with Internet Radio.
Building DI.fm and SKY.fm as a network of many channels we own eventually brought certain benefits to the table.
We get more exposure and recognition in [...]

Here’s a neat list of some popular dance radio stations on the Internet. Call it an experiment of sorts to see if its sticky that way.
I have to say that the look and feel was not unique, I’ve seen it done by someone else like this first.

Hope you’re having a great Thursday!

At least one of the following is a fake story.
Via Sun-Sentinel.com:
Real House Cleaning: Nude Maid Steals $40,000
Via Money.co.uk:
13 Year Old Steals Dad’s Credit Card to Buy Hookers 
I wonder if most are these days, the best entertainment is manufactured by marketers I suppose.
But what only a few people have mentioned is the role of a good domain in [...]

Andrew Chen had a great post up a few days ago titled “Social network death spiral: How Metcalfe’s Law can work against you.” I do recommend you read the entire pose, but if you’re short on time here’s a recap:

Metcalfe’s Law
Does everyone remember Metcalfe’s Law? It was formulated by Bob Metcalfe, the inventor of Ethernet [...]